| Date of event |
|
| Form and place of training | hybrid: online (MS Teams) and in person (University of Alicante in Spain (Av. de Ramón y Cajal, 4, 03001 Alicante) |
| duration of the webinar | 10:00 – 13:00 CET |
| Training participants | academic staff, non-academic staff |
| Thematic category | webinar, training |
This intensive course aims to provide participants with an in-depth understanding of intellectual property rights (IPRs), what they protect, and the role they play in bringing innovations to market, with a focus on the agri-food sector. Sessions will include both presentations and interactive activities, allowing participants to apply the knowledge gained and ensuring a solid understanding of the concepts presented.
The course is divided into two main parts:
- The first part clarifies the nature of IPRs and what they protect, addressing and dispelling common misconceptions.
- The second part focuses on the use of IPRs as a strategic business asset.
Training Lecturer:
Robert Pocklington Vicente – Senior IP Expert & Stakeholders Manager at the Latin America IP SME Helpdesk. He is an Intellectual Property Consultant and Advisor at the Latin America IP SME Helpdesk since 2019. In the past, he has worked for the European Patent Institute (epi) and as a trainee at the EPO in Munich. In his current job, he is responsible for IP content creation and matchmaking events in Europe and Latin America, coordination, stakeholders’ management, among other areas.

Training programme
By the end of this section, participants will understand:
- the role of intellectual property rights in research and innovation (R&I);
- what constitutes an infringement of intellectual property rights and what does not;
- which types of intellectual property rights are relevant to a specific business plan, innovation or situation.
Duration: 1.5 hours of theory + 30-minute coffee break + 1 hour of sector-specific examples: Geographical Indications for wine, spirits, agricultural products and foodstuffs in the EU, Sandía Fashion®, Choco Flakes vs. Galletas Choco Cereales.
June 30, 10:00-13:00 CEST: Management of intellectual property rights: How rights holders can use and capitalise on their intellectual property rights.
Participants will learn about:
- the internal mechanisms within an organisation or company necessary to manage intellectual property rights effectively;
- how intellectual property rights can be used as business assets beyond their primary protective function;
- the different strategies and tools available for knowledge transfer.
Duration: 1.5 hours of theory + 30-minute coffee break + 1 hour of sector-specific examples: Nestlé, streamlining IP to stay on top.
July 1, 10:00-13:00 CEST: Real-life case study on variety protection in the agri-food sector: Practical case study on plant variety protection led by an Expert Breeder from multinational agro-food company (TBC).
Participants will learn about:
- A practical case study on vegetable variety protection from a leading multinational in the sector.
- Examples of information sources, resources and useful links on IPR in the agri-food sector.
Duration: 1.5 hours of practical case study (Kostantine and Kasiopea) + 30-minute coffee break + 1 hour on resources and sources, including closing remarks.
Travel and accommodation expenses for training participants may be covered for LETSGROW consortium partners. Please contact your university’s project coordinator for more information.
For additional questions, please contact the University of Alicante training coordinators: Elen Garcia, elen.garcia@ua.es and Nicolas Gutierrez, nicolas.gutierrez@ua.es.
